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HARLEY-DAVIDSON TO AMPLIFY BRAND POWER TO ATTRACT RIDERS
With deeper consumer insights driving its refined plan and sharpened objectives, Harley-Davidson, Inc. (“Harley-Davidson”) (NYSE:HOG) is...
Harley-Davidson Changes Its Logo
The American brand of legendary motorcycles - Harley-Davidson announces an updating of the company’s logos. Classic Harley logo Classic...
AMERICAN MOTORCYCLIST ASSOCIATION NATIONALS IN TENNESSEE THIS WEEKEND
Cookeville to Host AMA Hillclimb Grand Championship for First Time Tennessee is set to welcome nearly 200 hillclimb riders for a weekend...
RIDERS REJOICE AS LEGO GROUP INTRODUCES LEGO CREATOR EXPERT HARLEY-DAVIDSON FAT BOY
Today, The LEGO Group revealed its latest LEGO® Creator Expert model – a Harley-Davidson® Fat Boy® that will cruise into LEGO Stores...
COOKEVILLE, TENNESSEE: A MAJOR STOP FOR RUN FOR THE WALL
Veterans’ Motorcycle Event Routes Through Tennessee for the Sixth Year The hub city of the Upper Cumberland region, Cookeville will soon...
HARLEY-DAVIDSON ACQUIRES STACYC, INC., MAKER OF ELECTRIC-POWERED TWO-WHEELERS FOR KIDS
Harley-Davidson, Inc. announces today that it has acquired StaCyc, Inc., producer of the 12 and 16 EDRIVE, electric-powered two-wheelers...
UCLA study, funded by Harley-Davidson, says motorcycling reduces stress, increases alertness
A UCLA study that measured the effects of motorcycle riding on stress reduction used electroencephalogram equipment, which looks like a...
HARLEY-DAVIDSON ELECTRIFIES THE FUTURE OF TWO-WHEELS WITH DEBUT OF NEW CONCEPTS AND LIVEWIRE™ MOTORC
Harley-Davidson, the company that has defined the motorcycle industry for the past 116 years, today revealed two new concept electric...
TENNESSEE SELECTED TO HOST NATIONAL AMA HILLCLIMB GRAND CHAMPIONSHIP
Nation’s Premier Amateur Hillclimb Event to Relocate to Cookeville in 2019 When riders across the country think “motorcycle destination,”...
HARLEY-DAVIDSON ACCELERATES STRATEGY TO BUILD NEXT GENERATION OF RIDERS GLOBALLY
To inspire even more people around the world to experience the exhilaration of riding a motorcycle, Harley-Davidson today shared details...
